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Website

Arçelik Website

The new Arcelik.com.tr is the main hub of Turkey's #1 durable consumer goods brand.

  • ARÇELIK

  • Website

  • Art Direction, UI Design

  • 2011

Arçelik.

The new Arcelik.com.tr, the main hub of Turkey's #1 durable consumer goods brand, now with e-commerce functionality and more...

Having operations in durable consumer goods industry with production, marketing and after-sales services, Arçelik Inc. offers products and services around the world with its 15 different production facilities in six countries (Turkey, Romania, Russia, China, South Africa and Thailand) and its 10 brands (Arçelik, Beko, Grundig, Blomberg, ElektraBregenz, Arctic, Leisure, Flavel, Defy and Altus) serving products and services in more than 135 countries.


{ #ArtDirection, #Animation, #UI-Design, @C-Section }
  • OVERVIEW

Arcelik.com.tr is the main hub of Turkey's #1 durable consumer goods brand. The challenge was not just to showcase company's broad range of products, campaigns or corporate information but also design an e-commerce platform as well.

Being part of the Design Team at C-Section, Arcelik's awarded digital agency, we managed to build a multi-functional e-commerce site with solid usability.

  • STYLESHEET



We prepared a comprehensive stylesheet guideline for the development team.

  • UI DESIGN

  • DIGITAL MEDIA



A suite of master digital media ads (rich media flash banners) created by me to get the promotional activity going.